The 
                  Magnet Commerce product editor: 
                   
                   
                  Once you have decided upon the product 
                  categories, the filters 
                  and the variants 
                  to use, you can start adding your products to the catalog.  
                   
                  You will do this through the "Add Product" 
                    page which you can access by clicking "Catalog > Add 
                    Product" in the Administration Panel.  
                    
                  
                     
                      | Figure: 
                        Add a product by choosing "Catalog > Add Product" 
                        in the Administration Panel. | 
                     
                   
                  You can use this page 
                    to add a new product to the catalog. 
                  The "Add Product" 
                    page is split into 4 different sections: Presentation, Pricing, 
                    Promotion and eProducts. We will go through each one of them 
                    explaining the process in detail. 
                   
                  ! The 
                    exact same sections and fields can be edited for an existing 
                    product by choosing "Catalog > Products" and 
                    clicking on the product's name. 
                     
                     
                    Following, you can read about how 
                    to set: 
                    a product's presentation 
                    a product's pricing 
                    a product's promotion 
                    a downloadable product  
                     
                   
                  Product 
                    presentation: 
                  The first step of the product addition 
                    process is to define the general presentation of the product. 
                    This would be the product's name, code and description as 
                    well as the categories, filters, images and attached files 
                    assigned to it. We will go through all different fields in 
                    the presentation page, to see how this information can be 
                    added to your storefront. 
                     
                     Product Code - Availability:  
                     
                    At the top of the product presentation 
                    page you are given the option to define a Product code. This 
                    is a unique identifying code that will help you manage your 
                    products in a simple and efficient way. The Product code can 
                    consist of any number of characters. These can be numbers, 
                    letters, spaces, special characters etc. You can also define 
                    an SKU for your product (Stock Keeping Unit: A common term 
                    for a unique numeric identifier, used most commonly in online 
                    business to refer to a specific product in a catalog). Both 
                    the Product code and SKU are optional. 
                  Magnet Commerce also allows you to make the 
                    current product unavailable to your customers simply by ticking 
                    the 'Hide product' box. You might for example want to hide 
                    the product because it is temporarily out of stock. Should 
                    you wish to make the product available again, simply untick 
                    the "Hide product" check box. 
                    
                  
                     
                      | Figure: 
                        Editing a product's code and/or SKU - Defining product 
                        availability. | 
                     
                   
                   
                  Product Name and Descriptions:  
                     
                    The next step is to fill in the fields 
                    for describing the product. Magnet Commerce has 3 fields for 
                    this purpose: Product name in which you should 
                    provide a full name for your product, Short description 
                    which is shown at pages with product lists (category page, 
                    search results, featured products, 
) and Description 
                    which is shown at the products presentation full page. 
                  When providing the full product description 
                    keep in mind that a disadvantage of electronic commerce as 
                    compared to real commerce is that buyers do not have the product 
                    they are after in front of them. You should therefore make 
                    any effort to give your visitors as many details as possible 
                    and make them feel comfortable with the product they are about 
                    to order. For this reason Magnet Commerce "Description" 
                    editor comes with many of the powerful functionalities of 
                    known desktop editors: 
                  The advanced toolbar contains buttons for: 
                   
                     
                      All common editing commands: "cut", 
                      "copy", "paste", "paste from word", 
                      "delete", "full page", "undo and 
                      redo" actions: 
                      
                    Text formatting options: "bold", 
                      "italics", "underline", "strikethrough 
                      line", "superscript" and "subscript 
                      text", "font color", "highlighting" 
                      and "text alignment": 
                       
                    Insert options: "Table" insert, 
                      "horizontal line" insert, "hyperlink" 
                      insert and delete, "anchor" insert. Also "select 
                      all", "position absolutely" and "visible 
                      orders" buttons are available: 
                      
                   
                   Alternatively, right clicking in the 
                    text editor box gives a menu with numerous options for inserting, 
                    text editing and formatting. For example, using the insert 
                    tab, you could insert images, videos, pdf documents etc. 
                  With Magnet Commerce you can provide product 
                    name and descriptions in as many languages as you like! Once 
                    you have chosen the appropriate language by clicking on the 
                    language tab you can start adding the product name and descriptions 
                    in that language. 
                      
                    
                  
                     
                      | Figure: 
                        Editing a product's name and descriptions. | 
                     
                   
                   
                    Select Categories:  
                     
                    You will also need to select one or more 
                    categories under which your product will be classified. You 
                    will do this by highlighting a category from the 'Available 
                    Categories' list and pressing the 'Add' button. The categories 
                    selected for the product are listed in the 'Selected Categories' 
                    field. If you wish to delete any of them simply highlight 
                    it and press the 'Remove' button. 
                     
                    ! Please remember 
                    that the category selection is obligatory. If you don't list 
                    your product in one of your e-store's categories, the product 
                    will not appear on your storefront! 
                     
                     
                    
                  
                     
                      | Figure: 
                        Selecting the categories and subcategories under which 
                        the product will be classified. | 
                     
                   
                   
                    Select Filters:  
                     
                    It is also useful to add filters to your 
                    product. These will help your visitors locate what they are 
                    looking for quickly and effectively by filtering the products 
                    in your catalog. To add a filter select the filter group from 
                    the drop down menu and then choose the appropriate filter 
                    value from the types available. Finally click the 'Add' button 
                    to add the filter to your product. If you wish to delete any 
                    of the filters you have chosen, simply press the 'Remove' 
                    button for that filter. 
                  For detailed information on filters please see 
                    Product 
                    Filters section  
                    
                  
                     
                      | Figure: 
                        Adding filters to the product to help customers find the 
                        product faster. | 
                     
                   
                   
                    Add images:  
                     
                    Through this page you can also upload photos 
                    for your product. You dont need to use any other software 
                    to do this neither do you need to worry about resizing the 
                    photos; they will be re-sized automatically when uploaded. 
                    You can upload as many photos as you wish for each product: 
                    The first image is displayed as a thumbnail at pages with 
                    product lists and as the main picture in the product's full 
                    presentation page. All other images are only displayed at 
                    the product's full presentation page as thumbnails. All these 
                    thumbnails when clicked open a popup window with the original 
                    uploaded picture. The default size of all thumbnails is now 
                    set to 80x80 pixels. However you could change this setting 
                    from "Setup > General" options. 
                     
                    ! You don't 
                    want to load images larger than 500 pixels since this will 
                    slow down the process of viewing the original images! 
                     
                     
                    In order to upload an image use 
                    the browse button to select the image file (alternatively 
                    you can explicitly type the pathname of the image in the text 
                    box), and click the 'Add New' button. You can use the arrows 
                    in the "Order" field to change the order of the 
                    images (remember that the first image will be displayed as 
                    thumbnail at pages containing product lists). Should you wish 
                    to remove a file, simply press the "Remove" button 
                    in the "Actions" field. 
                      
                    
                  
                     
                      | Figure: 
                        Uploading a product image | 
                     
                   
                   
                    Redirect Link:  
                     
                    You also have the option of defining a 
                    redirect link. Define a redirect link by simply typing it 
                    in the "Redirect link" text box.  
                  You could choose to: 
                   
                    1. Not use the redirect link. 
                    2. Redirect your customers to this link when 
                      they click on the product name found in any of the product 
                      list pages (category lists or search results). You could 
                      for example use this is for building a shopping catalog. 
                      In such a case you probably want your visitor to be redirected 
                      to the product seller's page once the product has been selected. 
                    3. Redirect your customers to this link when 
                      they click on the "Add to Cart" button in the 
                      product's presentation page. Apply this when you want your 
                      customers to complete the purchase from a different webpage. 
                   
                    
                  
                     
                      | Figure: 
                        Defining a redirect link. | 
                     
                   
                   
                    Attach files:  
                     
                    Finally, you can attach files to your product, 
                    such as a technical specifications word document. Your visitors 
                    will be able to download these documents from the full presentation 
                    page of your product. 
                    To attach a file use the browse button to select the file 
                    (alternatively you can explicitly type the file's pathname 
                    in the text box), and click the 'Add New' button. You can 
                    use the arrows in the "Order" field to change the 
                    order the files will be appearing in. Should you wish to remove 
                    an image, simply press the "Remove" button in the 
                    "Actions" field. 
                  
                    
                  
                     
                      | Figure: 
                        Attaching files to 
                        your product. | 
                     
                   
                   
                  Updating the storefront:  
                     
                    Once all the information has been added 
                    to the product editing page, add your changes to your e-store's 
                    front end by clicking on the "Update product presentation" 
                    button.  
                    
                  
                     
                      | Figure: 
                        Updating the product presentation page on your storefront. | 
                     
                   
                   
                    Product presentation on the store front: 
                     
                     
                    Once the product presentation has been 
                    updated, you can check that all your changes are present to 
                    your storefront's product page by clicking on the "View 
                    Shop" link, situated on the top right of the Administration 
                    Panel page. 
                  By updating the Canon Digital Camera presentation 
                    page with the previous settings, the front end of our demo 
                    e-shop appears as follows: 
                    
                  
                     
                      | Figure: 
                        Page of the Canon 
                        PowerShot S500 Digital Camera on the e-store's front end 
                        after submitting the previous product presentation settings. | 
                     
                   
                   
                     
                    Product 
                    Pricing: 
                  The second step when adding a product 
                    is to define the product's pricing. Using the pricing page 
                    you can specify the base price for your product, add extra 
                    charges for specific variants (e.g. different colors, sizes, 
                    guarantee options etc.) or set a discount on your initial 
                    price. You can also define the product's weight, whether the 
                    product is for sale, whether it is taxable and define how 
                    many items of this product are in stock. Lets have a look 
                    at all these settings in more detail. 
                     
                    The form used for setting this information is as follows: 
                     
                      
                  
                     
                      | Figure: 
                        Editing the product's 
                        pricing settings. | 
                     
                   
                    
                  Base price: When 
                    adding a product you will have to define a base price for 
                    it. Enter the product's price in the "Base price" 
                    text box (using the dot "." as the separator for 
                    decimal numbers). 
                    Note: If the product's base price is 0, the option 
                    "Add to cart" is not available for this product! 
                  Non-taxable product: If 
                    you don't want to apply tax on this product tick the "non-taxable-product" 
                    box.  
                  Weight: You 
                    can also set the product's weight by typing it in the "Weight" 
                    text box. This will be used for calculating the shipping costs. 
                  Product is for sale: 
                    To define that the product is for sale, tick in the 
                    "Product is for sale" box.  
                    Note: If a product is not for sale, the option "Add 
                    to cart" is not available for this product! 
                  Stock: 
                    Define the number of items in stock. This field is used for 
                    setting the stock only 
                    if you don't use variants that affect the product stock 
                    for this product (see following section). If you do use variants 
                    which affect the product stock, this field has no effect, 
                    and you will need to use the stock 
                    tab for setting the product stock. 
                    When you first insert a product, its stock is set to 9999 
                    (unlimited). Change this number to a positive digit if your 
                    product is in stock, or 0 if out of stock. You can also use 
                    a negative digit, which is important if backorders are allowed. 
                   
                  Variants: 
                    Here you can set the variants (color, sizes etc.) that your 
                    product is available in. Simply select the variant group from 
                    the "Group" drop down menu and then a specific variant 
                    from the descriptions available. You can also choose "All" 
                    from the description drop down menu to insert all variants 
                    in one go. 
                    Remember that different variants of a product can vary in 
                    price. For example a camera that comes with a '2 or more years' 
                    guarantee will be more expensive than the '1 year' option, 
                    so you can set the additional cost by typing it in the "Extra 
                    charge" box. You have two options for setting the additional 
                    price, a percentage of the base cost, or a simpler fixed price. 
                    Just choose the appropriate format from the "Extra charge 
                    is" drop down menu. 
                    It is also useful to display the different variants by adding 
                    thumbnails so people can clearly see any differences. Your 
                    customers are more likely to purchase if they can see the 
                    product they are buying and differences with other similar 
                    items.  
                    Once you have set a product variant, any surcharges and images 
                    click the "Add New" button. There is no limit to 
                    the number of variants you can add to a product. But you don't 
                    want to add too many as this could make ordering complicated! 
                    You can change the order in which the variants 
                    will appear on your storefront by using the buttons under 
                    the "Order" list. Click on the "Remove" 
                    button under the "Actions" list to remove any variants 
                    you don't want to keep. 
                    Finally, you can easily add new variant categories by clicking 
                    on the "manage product variants" link. For more 
                    information on product variants, please have a look at the 
                    Product 
                    Variants chapter. 
                    ! Variant 
                    groups can affect or not affect the product stock (e.g. 'Size' 
                    might affect stock but 'Guarantee options' wouldn't). If you 
                    introduce or delete variants that affect stock, the current 
                    stock status of your product will change. This happens because 
                    the stock status differs for every variant combination and 
                    some (or all) variant combinations will be reproduced. The 
                    stock of the new combinations will be set to either 9999 (when 
                    you introduce) or 0 (when you delete).   
                   
                  Discounts: 
                    If you wish to add a new price on an existing product simply 
                    type it in the "New Price" box. This will now be 
                    the new valid price for the product. At the front end the 
                    user will see the normal price in strikethrough format while 
                    the new price is shown underneath it. You can also control 
                    the color of the discounted price from the design tab. 
                   
                  Updating the storefront: 
                    Remember to update your storefront with the current changes 
                    by clicking on the "Update Product Pricing" box. 
                     
                    Pricing settings on the store 
                    front: 
                     
                    Once the product pricing has been updated, 
                    you can check that all your changes are present to your storefront's 
                    product page by clicking on the "View Shop" link, 
                    situated on the top right of the Administration Panel page. 
                  By updating the Canon Digital Camera presentation 
                    page with the previous settings, the front end of our demo 
                    e-shop appears as follows: 
                     
                       
                  
                     
                      | Figure: 
                        Page of the Canon 
                        PowerShot S500 Digital Camera on the e-store's front end 
                        after submitting the previous pricing settings. | 
                     
                   
                   
                     
                    Product 
                    Promotion: 
                     
                    Promotion is a very important tool for 
                    your e-store. You may wish to promote some specific products 
                    or add unique title and description tags on every product 
                    page of your storefront. 
                    The "Promotion" tab is used for setting up a product's 
                    promotion features. This tab is accesible when adding a new 
                    product using the "Catalog > Add Product" tab, 
                    or when editing a product's page (choose "Catalog > 
                    Products" and click on a product to edit it). 
                     
                    On the Magnet Commerce promotion page you can: 
                    - add featured products on home and category 
                    pages,  
                    - promote related products on every product 
                    page, 
                    - add unique title and description tags to 
                    every single product page of your storefront.  
                     
                    Featured 
                    Products: 
                  On top of the product promotion page you 
                    will find four checkboxes. Choose any of them in order to 
                    promote your product.  
                   
                    
                  
                     
                      | Figure: 
                        Editing the product's 
                        promotion page.  | 
                     
                   
                  Featured on homepage: 
                    tick this check box to place the current product as a featured 
                    product on your homepage. 
                  Featured on category 
                    page: tick this box to place the current product 
                    as a featured product on the category pages it belongs. 
                  Best seller: 
                    use this box to tag the product as a best seller. 
                  New release: 
                    use this box to tag the product as new. 
                     
                    Related 
                    products: 
                     
                    Magnet Commerce also allows you 
                    to set up as many related products as you like in every product 
                    page. You can do this by pressing the "Add related products" 
                    button: 
                     
                      
                     
                   
                  
                     
                      | Figure: 
                        Adding related products. | 
                     
                   
                   
                    Choose as many related products as you 
                    like from the "Select Related Products" pop up window. 
                    When you are done, place them in the order you prefer by using 
                    the "Order" buttons: 
                    
                   
                  
                     
                      | Figure: 
                        Once you add all related products, place them in the 
                        order you prefer by using the "Order" buttons. | 
                     
                   
                   
                  
                     
                        | 
                      The pop up window will show 
                        all the products available in your e-store catalog. To 
                        only view the products of a specific category, type the 
                        category name in the text box at the top of the window 
                        and press the "Search" button. Once you have 
                        found the product you want to select, click the "Add 
                        Related" link to add the product to the related products 
                        list. | 
                     
                   
                   
                  
                    
                  
                     
                      | Figure: 
                        Selecting Related 
                        products. | 
                     
                   
                   
                  Unique 
                    title and description tags: 
                     
                    When you add a new product on your Magnet 
                    Commerce store, the product title tag (the title appearing 
                    on the browser when the product page opens) is automatically 
                    set to the product's name followed by your store's title. 
                    Additionally, the product's short description and name get 
                    added as metatags on your store's product page. These metatags 
                    will provide better information about your product to search 
                    engines. 
                     
                    With Magnet Commerce you can overwrite the default title and 
                    metatags of each product, using the following form in the 
                    promotion page: 
                     
                       
                   
                  
                     
                      | Figure: 
                        Editing the product's 
                        title and description tags. | 
                     
                   
                    
                    Product page title tag: 
                    When adding a product, the product's title 
                    tag (the title appearing on the browser when the product page 
                    opens) is automatically set to the product's name followed 
                    by your store's title (set in the "Setup > General" 
                    tab). 
                    Use this field to define a new title tag for you product. 
                     
                    Product's description metatag: When 
                    adding a product, the product's short description (set in 
                    "Catalog > Add Product > Presentation" tab) 
                    is automatically added in a "description" metatag 
                    within the html code of the product page. 
                    You can use this field to edit the contents of the "description" 
                    metatag. This tag is picked up by search engines, so this 
                    is a way to provide search engines with the exact information 
                    you want for your product. 
                     
                    Product's keywords metatag: When adding 
                    a product, the product's name (set in "Catalog > Add 
                    Product > Presentation" tab) is automatically added 
                    in a "keywords" metatag within the html code of 
                    the product page. 
                    Use this field to provide a comma separated list of keywords/phrases 
                    for the product's "keywords" metatag. Just like 
                    the "description" metatag, the "keywords" 
                    metatag is picked up by search engines and will help increase 
                    your rankings.  
                  
                     
                        | 
                      Think of all possible queries 
                        potential customers would place in a search engine when 
                        looking for your product! But make sure you also add these 
                        keywords in the text appearing on the product page as 
                        you might be penalised by search engines otherwise. | 
                     
                   
                   
                  
                     
                        | 
                      for multi language stores: 
                        These tags are automatically created from the product's 
                        name and short description that is initially 
                        saved for each language (the first time you click 
                        "Update Product Presentation" when adding 
                        a new product). If you translate the product's name 
                        and short description to a language at a later stage, 
                        the content of the tags in this language won't get updated 
                        automatically - you will have to translate these as well! 
                        For this reason, it is better to provide the correct name 
                        and short description for all languages the first time 
                        you save a product's presentation features. | 
                     
                   
                   
                    Updating the 
                    storefront: When 
                    you have finished setting up your products promotion features, 
                    update your storefront with the current changes by clicking 
                    on the "Update Product Promotion" button. 
                     
                      
                  
                     
                      | Figure: 
                        Saving the products 
                        promotion features. | 
                     
                   
                    
                    Promotion features on the storefront: 
                     
                     
                    Once you have set up your product's promotion, 
                    you can check your storefront to view your changes. Go to 
                    your storefront by clicking on the "View Shop" link, 
                    situated on the top right of the Administration Panel page. 
                  Indeed, if we update the Canon Digital Camera 
                    promotion page with the previous settings, we will see the 
                    product featured on the home page as well as the category 
                    page: 
                    
                  
                     
                      | Figure: 
                        Featured products 
                        appearing on the e-store's homepage.  | 
                     
                   
                    
                    
                  
                     
                      | Figure: 
                        Featured products 
                        appearing on the e-store's "Digital Cameras" 
                        category page. | 
                     
                   
                   
                    In the full product page, the related products 
                    appear on the right column of the product page: 
                    
                  
                     
                      | Figure: 
                        Related products appearing 
                        on the product's storefront page.  | 
                     
                   
                   
                    The browser's title bar is the one we have 
                    set in the product title field: 
                     
                      
                     
                   
                  
                     
                      | Figure: 
                        Product page title. 
                         | 
                     
                   
                    
                    Finally the title tag, the "description" 
                    and the "keywords" metatags appear in the html source 
                    code of the product page: 
                     
                      
                   
                  
                     
                      | Figure: 
                        Metatags appearing 
                        in the product page source code.  | 
                     
                   
                   
                     
                    Downloadable 
                    Products (eProducts): 
                     
                    Magnet Commerce allows you to sell electronic 
                    products on your online store. These are downloadable goods 
                    such as songs, e-books, images, zip files etc. Once an eProduct 
                    has been ordered and the payment has been received, the customer 
                    will be given a link from which the eProduct can be downloaded. 
                     
                     
                    Setting 
                    up an eProduct: 
                     
                    To setup a downloadable product, use all 
                    product tabs (presentation, pricing, promotion) as described 
                    above and finally go to the "eProduct" tab to upload 
                    the file you wish to deliver when the eProduct is purchased. 
                    The eProduct tab contains the following form:  
                     
                      
                  
                     
                      | Figure: 
                        Setting up a downloadable 
                        product.  | 
                     
                   
                   
                    Click "Browse" to choose the 
                    file you want to deliver when the product is purchased. 
                     
                    Once an eProduct has been ordered and the order status has 
                    changed to "Payment received" (see next section) 
                    , an email is automatically sent to the customer, with a link 
                    from which the product can be downloaded. Using the drop down 
                    menu on this form you can define how long the link will be 
                    active for. The timer starts the minute the email is sent 
                    to the customer. After the designated time passes the link 
                    will no longer work and the customer will not be able to download 
                    the product. 
                     
                    When you have finished with the form click "Add / Update 
                    eProduct" to upload the file. This can take a while depending 
                    on the size of the file you are uploading. When the upload 
                    has finished, a message will appear informing you that the 
                    file has been uploaded.  
                     
                      
                  
                     
                      | Figure: 
                        When the upload has finished, a message will appear 
                        informing you that the file has been uploaded.  | 
                     
                   
                   
                    Of course you can upload a different file 
                    or change the expiry period at any time; simply change the 
                    relative data and click "Add / Update eProduct". 
                    Finally, click on "Delete eProduct" to remove the 
                    downloadable file.  
                     
                    Ordering a 
                    downloadable product: 
                  Downloadable products can be ordered just 
                    like any other product. Once the payment of the order has 
                    been successfully submitted, you will need to go to the "Orders" 
                    tab of your administration area, edit the specific order and 
                    change its status to "Payment received": 
                     
                      
                  
                     
                      | Figure: 
                        Setting the status of an order to "Payment received". 
                       | 
                     
                   
                   
                    When you click "Submit" an email will be automatically 
                    sent to your customer, with a link through which the product 
                    can be downloaded.  
                     
                     !  This link 
                    will only be active for the period you have defined on the 
                    product's eProduct tab (see above section). 
                     
                     
                    Summary: 
                    Add a new product by choosing 
                    'Catalog > Add Product' in the Administration Panel. 
                     
                      The 'Add Product' page 
                    is split into 3 different sections: Presentation, Pricing 
                    and Promotion. 
                     
                     Using the Presentation 
                    form, the following product information can be added to your 
                    storefront: product code, availability, descriptions, categories, 
                    filters, attached files, images and redirect links. 
                     
                      Using the pricing form 
                    you can set the base price, any surcharges as well as discounts 
                    for your product. Additionally you can add variants for your 
                    product (different sizes, colors etc.) define the stock status 
                    and the weight of the product. 
                     
                      Using the Promotion page 
                    when adding a product ('Catalog > Add Product'), you can 
                    feature the current product on your e-store's product page 
                    and on the category page(s) it belongs to. You can also tag 
                    it as "New" or "Best Seller". Finally, 
                    you can add related products to the product page, and change 
                    the product page title tag and the "description" 
                    and "keywords" metatags. 
                     
                      Using the eProducts page 
                    you can upload files for downloadable products (eProducts). 
                     
                      The exact same sections 
                    and fields can be edited for an existing product by choosing 
                    "Catalog > Products" and clicking on the product's 
                    name. 
                   
                 |