Newsletter

Newsletter

With Magnet Commerce you can organise a newsletter campaign to keep in touch with your subscribers and further market your products. All you need to do is compose the content of the newsletter using the advanced editor provided and then send it to all your newsletter subscribers with the click of one button!

To compose and send a newsletter click on the "Marketing > Newsletter" tab of your Administration Panel:

Composing a newsletter:

The newsletter page is split in two sections: A text box for defining a title and an editor for composing the newsletter.

Title: Provide a title for your newsletter. This will also be the title of the email that will be sent to your subscribers.

Body: Compose your newsletter using the powerful context editor provided.
The editor comes with many of the powerful functionalities of known desktop editors:

• The advanced toolbar contains buttons for:

All common editing commands: "cut", "copy", "paste", "paste from word", "delete", "full page", "undo and redo" actions:

Text formatting options: "bold", "italics", "underline", "strikethrough line", "superscript" and "subscript text", "font color", "highlighting", "size" and "type of fonts", "text alignment", "indent" and "outdent text" and "remove format":

Insert options: "table" insert, "horizontal line" insert, "hyperlink" insert and delete, "anchor" insert. Also "select all", "position absolutely" and "visible orders" buttons are available:

• Alternatively, right clicking in the text editor box gives a menu with numerous options for inserting, text editing and formatting. For example, using the insert tab, you could insert images, videos, pdf documents etc.

• You can also view or edit the html code of the article by choosing the html view button, at the bottom of the editor, and check the article layout using the preview button.


Sending a newsletter:

Once you have finished composing your newsletter, click on the "Send newsletter" button to send it to all your newsletter subscribers.

! Use the "Members > View" tab of your Administration Panel to see whether a subscriber of your store is entitled to receive your newsletters.


Store Front:

How can store visitors subscribe to your newsletter:

There are two ways that a visitor of your online store can subscribe to your newsletter:

Newsletter subscription box: You have the choice of adding a newsletter subscription box to the right bar of your store pages (simply choose one of the layouts containing the newsletter box from the "Design > Layouts > Right Bar" drop down menu).
In this case a store visitor will automatically become a newsletter subscriber by providing his/her email and pressing the "+" button.

Checkout process: When completing an order your customers are given the option to subscribe to your newsletter by ticking the appropriate check box.

How can newsletter subscribers change their account settings:

Members of your online store can change their account settings at any time, including their newsletter subscription. Once logged in to your online store, they can access their account information by clicking on "my account":

This takes them to the "Member Details" page where they can change their newsletter subscription settings - as well as all other settings of their account:

Summary:

Use the "Marketing > Newsletter" tab in the Administration Panel to compose and send a newsletter to your subscribers.

A powerful editor is provided for composing a newsletter. Once this is done, the newsletter can be send to all your subscribers with the click of a button.

Store Front: Your store visitors can subscribe to your newsletter during checkout or by use of the newsletter subscription box. All store members can change their newsletter subscription settings at any time by accessing their account details.